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MCQs

Total Questions : 94 | Page 10 of 10 pages
Question 91. The PLC stage in which the distribution and promotion expenses are uncover able because of low profits is referred as
  1.    introductory stage
  2.    business analysis stage
  3.    market analysis stage
  4.    product marketing stage
 Discuss Question
Answer: Option A. -> introductory stage
Answer: (a).introductory stage
Question 92. The PLC stage in which new product is distributed for the first time is called
  1.    introductory stage
  2.    business analysis stage
  3.    market analysis stage
  4.    product marketing stage
 Discuss Question
Answer: Option A. -> introductory stage
Answer: (a).introductory stage
Question 93. The message framework design AIDA stands for
  1.    action, intention, design and attention
  2.    action, interest, desire and attention
  3.    agency, intention, design and attention
  4.    attention, interest, desire and action
 Discuss Question
Answer: Option D. -> attention, interest, desire and action
Answer: (d).attention, interest, desire and action
Question 94. The process of systematic search for gathering new product ideas is called
  1.    idea generation
  2.    product generation
  3.    market development
  4.    business development
 Discuss Question
Answer: Option A. -> idea generation
Answer: (a).idea generation

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