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MCQs

Total Questions : 234 | Page 22 of 24 pages
Question 211. If the unit cost is $25 and the desired return on sales is 60% then the markup price is
  1.    $62.50
  2.    $65.50
  3.    $69.50
  4.    $75.50
 Discuss Question
Answer: Option A. -> $62.50
Answer: (a).$62.50
Question 212. Considering auction-type pricing, the techniques are involved like
  1.    English auctions
  2.    Dutch auctions
  3.    Sealed-bid auctions
  4.    all of the above
 Discuss Question
Answer: Option D. -> all of the above
Answer: (d).all of the above
Question 213. The price discrimination in which seller charges different prices to different customers on the basis of their demand is classified as
  1.    second-degree price discrimination
  2.    first-degree price discrimination
  3.    third-degree discrimination
  4.    fourth-degree discrimination
 Discuss Question
Answer: Option B. -> first-degree price discrimination
Answer: (b).first-degree price discrimination
Question 214. The desired return is subtracted from 1 and is divided by unit cost to calculate
  1.    markup demand
  2.    unit cost
  3.    markup cost
  4.    markup price
 Discuss Question
Answer: Option D. -> markup price
Answer: (d).markup price
Question 215. The type of trading in which buyers and sellers exchange goods in place of payments is classified as
  1.    ascending trade
  2.    sealed trade
  3.    countertrade
  4.    descending trade
 Discuss Question
Answer: Option C. -> countertrade
Answer: (c).countertrade
Question 216. The pricing strategy practiced by company according to which prices are high for products at introduction stage and drops overtime is classified as
  1.    push pricing strategy
  2.    market penetration pricing
  3.    market skimming pricing
  4.    quality leadership pricing
 Discuss Question
Answer: Option C. -> market skimming pricing
Answer: (c).market skimming pricing
Question 217. The reduction of price awarded to the customers who pay their bills promptly is classified as
  1.    non-functional discount
  2.    discount
  3.    quantity discount
  4.    descriptive discount
 Discuss Question
Answer: Option B. -> discount
Answer: (b).discount
Question 218. The factor which does not lead in product price increasing is
  1.    cost inflation
  2.    over demand
  3.    anticipatory pricing
  4.    predatory pricing
 Discuss Question
Answer: Option D. -> predatory pricing
Answer: (d).predatory pricing
Question 219. The extra payment awarded to resellers for their participation in special programs is classified as
  1.    allowance
  2.    offset discount
  3.    seasonal discount
  4.    equalizing discount
 Discuss Question
Answer: Option A. -> allowance
Answer: (a).allowance
Question 220. The distinct psychological characteristics that play key role in distinguishing one person from another is called
  1.    lifestyle
  2.    personality
  3.    social class
  4.    None of the above
 Discuss Question
Answer: Option B. -> personality
Answer: (b).personality

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