Answer: Option A. -> Telemarketing
Telemarketing is NOT a part of marketing communication mix. Telemarketing is a marketing strategy that involves connecting with customers over the telephone or, more recently, through web-based video conferencing.

Answer: Option A. -> To the right place at the right time
A fundamental part of the distribution function is to get the product to the right place at the right time. Distribution channels are a key element in all the marketing strategies that revolve around the product. They help you reach the customer in a way to maximise your revenue and brand awareness.

Answer: Option D. -> Place or distribution activities
Distribution of product to get it in the marks refers to place or distribution activities. Placement, or distribution, is the way a company ensures its target market or markets have access to its products or services. The goal is to ensure that the customer has access to the products or services a company sells in the location he or she would be most likely to look for that product or service.

Answer: Option B. -> Consumer products
Consumer products are products and services bought by final consumers for personal consumption. Consumer products, also referred to as final goods, are products that are bought by individuals or households for personal use. In other words, consumer products are goods that are bought for consumption by the average consumer.

Answer: Option D. -> Variety-seeking buying behaviors
Low Consumer involvement in purchase and little significant brand difference comes in Variety-seeking buying behaviors. Variety-seeking buyer behavior is the buying tendency of those consumers that do not have a high involvement with a product when there is a significant difference between brands.

Answer: Option B. -> Building customer loyalty
Holistic marketers achieve profitable growth by expanding customer share, Building customer loyalty, and capturing customer lifetime value. Holistic marketing concept is based on the development, design and implementation of marketing programs.

Answer: Option C. -> Cultural values
Marketing managers should adapt the marketing mix to Cultural values and constantly monitor value changes and differences in both domestic and global markets. Subcultures arise when population loses a significant amount of its homogeneity
subcultures are based on geographic areas, religions, nationalities, ethnic groups and age.

Answer: Option A. -> Distribution chain
The Distribution chain refers to the various companies that are involved in moving a product from its manufacturer into the hands of its buyers. The path through which goods and services travel from the vendor to the consumer or payments for those products travel from the consumer to the vendor. A distribution channel can be as short as a direct transaction from the vendor to the consumer, or may include several interconnected intermediaries along the way such as wholesalers, distributers, agents and retailers.

Answer: Option B. -> Customer value
The task of any business is to deliver Customer value at a profit. Customer Value is the incremental benefit which a customer derives from consuming a product after paying in return.

Answer: Option C. -> Market-penetration
Market-penetration pricing is the approach of setting a low initial price in order to attract a large number of buyers quickly and win a large market share. Market penetration pricing is a pricing strategy that sets a low initial price for a product. The goal is to quickly attract new customers based on the low cost. The strategy is most effective for increasing market share and sales volume while discouraging competition.