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MARKETING AWARENESS MCQs

Total Questions : 102 | Page 5 of 11 pages
Question 41. The target group for tractor loans is
  1.    farm labourers
  2.    cold storage plant
  3.    agriculture colleges
  4.    farmers with large land holding
 Discuss Question
Answer: Option A. -> farm labourers




Question 42. In a saving account, money can be deposited on
  1.    quarterly basis
  2.    annual basis
  3.    as per the convenience of the depositor
  4.    monthly basis
 Discuss Question
Answer: Option C. -> as per the convenience of the depositor




Question 43. Relationship banking is :
  1.    call center marketing
  2.    relation with marketing persons
  3.    relation close clients
  4.    relation with bankers and customers for retaining the customers
 Discuss Question
Answer: Option D. -> relation with bankers and customers for retaining the customers




Question 44. Which of the following is involved with the growth strategies of a company?
  1.    Diversification
  2.    Horizontal integration
  3.    Vertical integration
  4.    All of these
 Discuss Question
Answer: Option D. -> All of these




Question 45. Cash is what type of asset of bank ?
  1.    Current
  2.    Intangible
  3.    Tangible
  4.    Fixed
 Discuss Question
Answer: Option A. -> Current




Question 46. Internal marketing means :
  1.    marketing inside India
  2.    marketing inside company
  3.    marketing outside India
  4.    none of these
 Discuss Question
Answer: Option A. -> marketing inside India




Question 47. What is innovation ?
  1.    new idea
  2.    new raw metarial
  3.    new product
  4.    all of these
 Discuss Question
Answer: Option D. -> all of these




Question 48. The global communication and product strategy in which communication is adjusted but product would not be changed is classified as which of the following mentioned options?
  1.    Dual adaption
  2.    Product adaption
  3.    Product adaption
  4.    Communication adaption
 Discuss Question
Answer: Option D. -> Communication adaption




Question 49. When the new developed product concept is tested, which among the following the next immediate step?
  1.    Develop logistic network
  2.    Develop market strategy
  3.    Develop market strategy
  4.    Develop intermediaries
 Discuss Question
Answer: Option C. -> Develop market strategy




Question 50. Which type of goods among the following mentioned options are purchased out of fear, need by the customer?
  1.    Shopping Goods
  2.    Unsought Goods
  3.    Both A & B
  4.    Convenience Goods
 Discuss Question
Answer: Option B. -> Unsought Goods




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