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MARKETING AWARENESS MCQs

Total Questions : 102 | Page 2 of 11 pages
Question 11. Leads can be best sourced from _________
  1.    Foreign customers
  2.    Yellow pages
  3.    Dictionary
  4.    List of vendors
 Discuss Question
Answer: Option B. -> Yellow pages




Question 12. Effective Selling Skills depends on ______________
  1.    Number of language known to the DSA
  2.    Data on marketing staff
  3.    Information regarding IT market
  4.    Knowledge of related markets
 Discuss Question
Answer: Option D. -> Knowledge of related markets




Question 13. A Direct Selling Agent DSA. is required to be adapt in ___________
  1.    Surrogate Marketing
  2.    Training Skills
  3.    Communication Skills
  4.    Market Research
 Discuss Question
Answer: Option C. -> Communication Skills




Question 14. The competitive position of a company can be improved by
  1.    Increasing the selling price
  2.    Reducing the margin
  3.    Reducing the margin
  4.    Ignoring competitors
 Discuss Question
Answer: Option C. -> Reducing the margin




Question 15. Post-sales activities include ________
  1.    Sales presentation
  2.    Customer feedback
  3.    Customer identification
  4.    Customer apathy
 Discuss Question
Answer: Option B. -> Customer feedback




Question 16. The Market Share of the companies are increased by increasing
  1.    Sales Volumes
  2.    Number of Staff
  3.    Number of Products
  4.    Profit Percentage
 Discuss Question
Answer: Option A. -> Sales Volumes


Companies increase market share through innovation, strengthening customer relationships, smart hiring practices, and acquiring competitors. A company's market share is the percentage it controls of the total market for its products and services.


Question 17. USP stands for
  1.    Uniform Selling Progress
  2.    Unique Selling Point
  3.    Unique Successful Point
  4.    Under Selling Process
 Discuss Question
Answer: Option B. -> Unique Selling Point


The unique selling proposition (USP) or unique selling point is a marketing concept first proposed as a theory to explain a pattern in successful advertising campaigns of the early 1940s.


Question 18. ________________is the USP of Saving Account
  1.    Easy to return
  2.    Rate of Interest
  3.    Security
  4.    Easy to operate
 Discuss Question
Answer: Option D. -> Easy to operate




Question 19. The marketing is the art of _________________
  1.    Product Protection
  2.    Buying Product
  3.    Selling Product
  4.    All of these
 Discuss Question
Answer: Option C. -> Selling Product


The marketing is the art of selling product which is depend on each other contribution.


Question 20. Marketing of services is resorted in which of the following sectors?
  1.    Banking process
  2.    Manufacturing business
  3.    Education sectors
  4.    Insurance business
 Discuss Question
Answer: Option D. -> Insurance business




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