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MCQs

Total Questions : 192 | Page 3 of 20 pages
Question 21. The services such as repair and installation services are classified as
  1.    empathy services
  2.    value-augmenting services
  3.    facilitating services
  4.    assurance services
 Discuss Question
Answer: Option C. -> facilitating services
Answer: (c).facilitating services
Question 22. According to service quality model, the ability to provide the service accurately and dependably is classified as
  1.    empathy
  2.    reliability
  3.    responsiveness
  4.    assurance
 Discuss Question
Answer: Option B. -> reliability
Answer: (b).reliability
Question 23. To create strategy between demand and supply, the peak time efficiency, shared services and increased service participation are strategies of
  1.    descriptive side
  2.    demand side
  3.    supply side
  4.    complementary side
 Discuss Question
Answer: Option C. -> supply side
Answer: (c).supply side
Question 24. The purchase cost of product is included into cost of maintenance and is subtracted from discounted salvage value to calculate
  1.    purchase cycle cost
  2.    cost of responsiveness
  3.    life cycle cost
  4.    assurance cost
 Discuss Question
Answer: Option C. -> life cycle cost
Answer: (c).life cycle cost
Question 25. The marketing which describes the skills to serve the clients is classified as
  1.    interactive marketing
  2.    internal marketing
  3.    external marketing
  4.    descriptive marketing
 Discuss Question
Answer: Option A. -> interactive marketing
Answer: (a).interactive marketing
Question 26. The categories of services mix and intangible are classified as the example of
  1.    pure tangible goods
  2.    pure services
  3.    tangible goods with accompanying services
  4.    major service with minor goods
 Discuss Question
Answer: Option B. -> pure services
Answer: (b).pure services
Question 27. The qualities of product that buyers evaluate after purchasing the product is classified as
  1.    minor qualities
  2.    search qualities
  3.    credence qualities
  4.    experience qualities
 Discuss Question
Answer: Option D. -> experience qualities
Answer: (d).experience qualities
Question 28. The churches, museums and charities are examples of the services of
  1.    government sector
  2.    private non-profit sector
  3.    manufacturing sector
  4.    business sector
 Discuss Question
Answer: Option B. -> private non-profit sector
Answer: (b).private non-profit sector
Question 29. If the price of product is $150, cost of maintenance is $15 and the discounted salvage value is $85, then the life cycle cost of product is
  1.    $80
  2.    $165
  3.    $15
  4.    $85
 Discuss Question
Answer: Option A. -> $80
Answer: (a).$80
Question 30. The set of services expected by the customers are classified as
  1.    interactive service package
  2.    descriptive service package
  3.    primary service package
  4.    secondary service package
 Discuss Question
Answer: Option C. -> primary service package
Answer: (c).primary service package

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