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MCQs

Total Questions : 234 | Page 11 of 24 pages
Question 101. The price cutting technique leads to various possible traps including
  1.    price-war traps
  2.    shallow-pockets traps
  3.    low-quality traps
  4.    all of above
 Discuss Question
Answer: Option D. -> all of above
Answer: (d).all of above
Question 102. The technique that allows company to determine the price which helps in yielding targeted return on investment is classified as
  1.    markup pricing
  2.    target return pricing
  3.    target return costing
  4.    markup costing
 Discuss Question
Answer: Option B. -> target return pricing
Answer: (b).target return pricing
Question 103. The price increasing technique in which company sell goods in a bundle start, included in bundle separately is classified as
  1.    reduction of discounts
  2.    unbundling
  3.    delayed quotation pricing
  4.    escalator clauses
 Discuss Question
Answer: Option B. -> unbundling
Answer: (b).unbundling
Question 104. The first step in the procedure of setting the price is to
  1.    analyzing prices of competitor's
  2.    estimating costs
  3.    determining demand
  4.    select pricing objective
 Discuss Question
Answer: Option D. -> select pricing objective
Answer: (d).select pricing objective
Question 105. The price increasing technique in which customers are asked to pay today's price as well as inflation increased before delivery of goods is classified as
  1.    escalator clauses
  2.    reduction of discounts
  3.    unbundling
  4.    delayed quotation pricing
 Discuss Question
Answer: Option A. -> escalator clauses
Answer: (a).escalator clauses
Question 106. The floor of the product's price is set with the help of
  1.    supply
  2.    cost
  3.    discount and allowance
  4.    demand
 Discuss Question
Answer: Option B. -> cost
Answer: (b).cost
Question 107. The extra payment awarded for sales program and advertising is classified as
  1.    seasonal allowances
  2.    trade-off allowances
  3.    promotional allowances
  4.    trade-in allowances
 Discuss Question
Answer: Option C. -> promotional allowances
Answer: (c).promotional allowances
Question 108. The pricing technique in which the buyers place an order within 20 minutes after watching the paid ad on TV is classified as
  1.    season pricing
  2.    emergency pricing
  3.    channel pricing
  4.    time pricing
 Discuss Question
Answer: Option D. -> time pricing
Answer: (d).time pricing
Question 109. The overhead costs are also known as
  1.    employees' salaries
  2.    labor wages
  3.    fixed costs
  4.    variable costs
 Discuss Question
Answer: Option C. -> fixed costs
Answer: (c).fixed costs
Question 110. The person self-image also called as its
  1.    lifestyle
  2.    personality
  3.    social class
  4.    self-concept
 Discuss Question
Answer: Option D. -> self-concept
Answer: (d).self-concept

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