Sail E0 Webinar
Question
_________ is an attitude formed by a long-term, overall evaluation of a firm's performance.
Options:
A .  Customer satisfaction
B .  Negative disconfirmation
C .  Positive disconfirmation
D .  Service quality
Answer: Option D
Service quality is an attitude formed by a long-term, overall evaluation of a firm's performance. Service quality generally refers to a customer's comparison of service expectations as it relates to a company's performance.

Was this answer helpful ?
Next Question

Submit Solution

Your email address will not be published. Required fields are marked *

Latest Videos

Latest Test Papers