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MCQs

Total Questions : 204 | Page 8 of 21 pages
Question 71. Those who are not currently using the product but have the capability of becoming customers in future are called __________
  1.    Potential Customers
  2.    Hidden Customers
  3.    Suppliers
  4.    Processors
 Discuss Question
Answer: Option A. -> Potential Customers
Answer: (a).Potential Customers
Question 72. Who among the following do not fall under the category of External Customers?
  1.    Purchasers
  2.    Merchants
  3.    Hidden Customers
  4.    Quality Management Unit of a Company
 Discuss Question
Answer: Option D. -> Quality Management Unit of a Company
Answer: (d).Quality Management Unit of a Company
Question 73. Organizations / People who use the product or output as an input for producing their own product are called _________
  1.    Potential Customers
  2.    Hidden Customers
  3.    Suppliers
  4.    Processors
 Discuss Question
Answer: Option D. -> Processors
Answer: (d).Processors
Question 74. According to ASQ survey, which of the following is not part of customer perceptions?
  1.    Performance
  2.    Features
  3.    Service
  4.    Discredit
 Discuss Question
Answer: Option D. -> Discredit
Answer: (d).Discredit
Question 75. In the modern world, warranty attached to a product attracts and build markets.
  1.    True
  2.    False
  3.    May be True or False
  4.    Can't say
 Discuss Question
Answer: Option A. -> True
Answer: (a).True
Question 76. Which of the following does not fit in the category of Goods?
  1.    Cell phone
  2.    Television
  3.    Insurance
  4.    Bike
 Discuss Question
Answer: Option C. -> Insurance
Answer: (c).Insurance
Question 77. The two categories of products are _____ and _____
  1.    Goods, Services
  2.    Media, Education
  3.    Pencil, Car
  4.    Hospitality, Calculator
 Discuss Question
Answer: Option A. -> Goods, Services
Answer: (a).Goods, Services
Question 78. Which of the following does not fit in the category of Services?
  1.    Banking
  2.    Transportation
  3.    Pen
  4.    Health care industries
 Discuss Question
Answer: Option C. -> Pen
Answer: (c).Pen
Question 79. The property that is possessed with a product and that is intended to meet certain customers’ needs and thereby provide customer satisfaction is called _________
  1.    Product Tree
  2.    Product Feature
  3.    Product Cycle
  4.    Product Design
 Discuss Question
Answer: Option B. -> Product Feature
Answer: (b).Product Feature
Question 80. Service also includes support activities within companies, e.g., payroll preparation, secretarial support, and plant maintenance.
  1.    True
  2.    False
  3.    May be True or False
  4.    Can't say
 Discuss Question
Answer: Option A. -> True
Answer: (a).True

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