Top firms audit service performance by collecting _________ measurements to probe customer satisfiers and dissatisfies. Options: A . &nbspCustomer satisfier B . &nbspCustomer complaint C . &nbspVoice of the customer D . &nbspPsychological

Top firms audit service performance by collecting ________

Question

Top firms audit service performance by collecting _________ measurements to probe customer satisfiers and dissatisfies.

Options:

A . Customer satisfier

B . Customer complaint

C . Voice of the customer

D . Psychological

Answer: Option C

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Question 1. The services a customer expects are called the ______service package.....

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Question 3. Added features to an offering are called _________ service features.....

Question 4. The intangibility of services has implications for the choice of _________.....

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Question 8. According to Parasuraman, Zeithaml & Berry, the most important determinant of service quality is:....

Question 9. The extended marketing mix for services includes: People, Processes and _________.....

Question 10. Which of the following is not an element of physical evidence?....

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