They’re trying to disrupt (even create) industries, and emerge as the ‘mutations’ of this decade. This mindset has been further _____________ the sudden ease in raising large amounts of venture capital funding, even compared to just three years ago. But the problem with growth is that it blinds you. It makes you feel that it’s the only thing that _____________. The infamous fall of Fab.com is a _____________ to all startups which think they can just keep expanding categories and geographies by throwing money at the problem. What these startups don’t realise is that they’re growing just for the sake of growth. And with this approach, they will never win the battle. Only those few startups which understand how to ‘grow naturally’ will _____________. The rest will become extinct.