Adidas launched three products. The Adidas Performance was designed to maintain

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Adidas launched three products. The Adidas Performance was designed to maintain their devotion to the athlete; Adidas Originals to focus on fashion and life-style; and Style Essentials, with the main group within this one being. This is a case of __?

Options:

A . Market Segmentation

B . Niche market

C . Focus Marketing

D . Target Market

Answer: Option D

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