The pricing strategy in which the prices of products are set according to perception of buyers rather than according to cost of seller is classified as Options: A . &nbspcompetition based pricing B . &nbspdiscount and bonus pricing C . &nbspcustomer value based pricing D . &nbspcost based pricing

The pricing strategy in which the prices of products are set according to percep

Question

The pricing strategy in which the prices of products are set according to perception of buyers rather than according to cost of seller is classified as

Options:

A . competition based pricing

B . discount and bonus pricing

C . customer value based pricing

D . cost based pricing

Answer: Option C
Answer: (c).customer value based pricing

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