When the brand equity is based on customer differences then the competition, it is based on Options: A . &nbspprice B . &nbspcost C . &nbsppreferences D . &nbsployalty

When the brand equity is based on customer differences then the competition, it

Question

When the brand equity is based on customer differences then the competition, it is based on

Options:

A . price

B . cost

C . preferences

D . loyalty

Answer: Option A
Answer: (a).price

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Question 2. The regular customers of company's products are rewarded by the designed programs, are classified as....

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Question 8. The collection of individual customer comprehensive information which is accessible and actionable is classified as....

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Question 10. The process of managing information about customers to maximize loyalty is said to be....

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