Sail E0 Webinar
Question
Directions for questions 11-15: Each of the following questions has a paragraph from which the last sentence has been deleted. From the given options, choose the sentence that completes the paragraph in the most appropriate way
I am sometimes attacked for imposing 'rules‘. Nothing could be further from the truth. I hate rules. All I do is report on how consumers react to different stimuli. I may say to a copywriter, Research shows that commercials with celebrities are below average in persuading people to buy products. Are you sure you want to use a celebrity? “Call that a rule? Or I may say to an art director, Research suggests that if you set the copy in black type on a white background, more people will read it than if you set it in white type on a black background.”_________________
Options:
A .  Guidance based on applied research can hardly qualify as ‘rules’.
B .  Thus, all my so called ‘rules’ are rooted in applied research.
C .  A suggestion perhaps, but scarcely a rule.
D .  Such principles are unavoidable if one wants to be systematic about consumer behaviour.
E .  A large proportion of air travelers are vacationers who are taking long-distance flights.
Answer: Option C
:
C
Option (c)
The author tries to defend himself by saying that he never imposes rules. He gives as a couple of examples of his suggestions and questions whether a person would call it a ‘rule’. As the passage is defensive in tone option (c) is the most appropriate which says that he gives only suggestions.

Was this answer helpful ?
Next Question

Submit Solution

Your email address will not be published. Required fields are marked *

More Questions on This Topic :


Latest Videos

Latest Test Papers