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Question
Which of the following statements is correct?
Options:
A .  Marketing is the term used to refer only to the sales function within a firm.
B .  Marketing managers don't usually get involved in production or distribution decisions.
C .  Marketing is an activity that considers only the needs of the organization; not the needs of society as a whole.
D .  Marketing is the activity, set of institutions, and processes for creating, communicating, delivering, and exchanging offerings that have value for customers, clients, partners, and society at large.
Answer: Option D
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