Sail E0 Webinar
Question
When customers react favorably for specific brand and identify it differently, it is said to be
Options:
A .  positive brand equity
B .  negative brand equity
C .  buyer's equity
D .  market share equity
Answer: Option A
Answer: (a).positive brand equity

Was this answer helpful ?
Next Question

Submit Solution

Your email address will not be published. Required fields are marked *

Latest Videos

Latest Test Papers