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Question
Marketing strategies are often designed to influence ___________ and lead to profitable exchanges.
Options:
A .  Consumer decision making
B .  Sales strategies
C .  Advertising strategies
D .  Export strategies
Answer: Option A
Marketing strategies are often designed to influence Consumer decision making and lead to profitable exchanges. A marketing strategy refers to a business' overall game plan for reaching prospective consumers and turning them into customers of the products or services the business provides.

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