The 'total customer benefits' include Options: A . &nbspproduct benefits B . &nbspservices benefit C . &nbspimage benefit D . &nbspall of the above

The 'total customer benefits' include

Question

The 'total customer benefits' include

Options:

A . product benefits

B . services benefit

C . image benefit

D . all of the above

Answer: Option D
Answer: (d).all of the above

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Question 2. The first step in analysis of customer value is to....

Question 3. The programs designed for customers which is limited to any affinity group are classified as....

Question 4. The process of building, organizing and using databases of customers to build customer relationship is classified as....

Question 5. The perceived monetary value of all the benefits which customers expect from a given product because of brand image is c....from a given product because of brand image is called

Question 6. The close-ended question in which each question have two possible answers are....

Question 7. When a group of six to ten people, considering specific demographics to discuss topic of interest, selected by researche....discuss topic of interest, selected by researchers are classified as

Question 8. The questions in questionnaire that allow respondent's to express their own thoughts and words are called....

Question 9. The type of question in which a respondent can answer in unlimited ways is classified as....

Question 10. The external marketing metrics consist of....

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