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Question
In relationship marketing firms focus on __________ relationships with __________.
Options:
A
.
 Short-term; customers and suppliers
B
.
 Long-term; customers and suppliers
C
.
 Short-term; customers
D
.
 Long-term; customers
Answer: Option B
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More Questions on This Topic :
Question 1.
A further 3Ps are incorporated into the marketing mix:....
Question 2.
Which of the following statements is correct?....
Question 3.
Advertising appropriations are largest for which type of product?....
Question 4.
The term marketing refers to:....
Question 5.
Which of the following involves designing and manufacturing the container or wrapper for a product?....
Question 6.
In a __________ orientation, the role of marketing research is to determine customer needs and how well the company is s....customer needs and how well the company is satisfying them.
Question 7.
When a manager focuses on making whatever products are easy to produce, and then trying to sell them, that manager has a....trying to sell them, that manager has a _____________ orientation.
Question 8.
In addition to businesses, the marketing concept is also applicable to ___________.....
Question 9.
The controllable variables a company puts together to satisfy a target group is called the _____________.....
Question 10.
When customer expectations regarding product quality, service quality, and value-based price are met or exceeded, ______....and value-based price are met or exceeded, _________ is created.
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