Sail E0 Webinar
Question
If the aim of the promotion to introduce a new consumer product is to achieve high awareness levels, the firm will most likely make heavy use of _______ in the promotional mix.
Options:
A .  Advertising
B .  Sales promotion
C .  Personal selling
D .  Publicity
Answer: Option A

Submit Your Solution Below and Earn Points !
Next Question

Submit Solution

Your email address will not be published. Required fields are marked *

Latest Videos

Latest Test Papers